Loretta Worters

Loretta Worters – Vice President, Media Relations at Insurance Information Institute

Loretta Worters is vice president of media relations for the Insurance Information Institute (Triple-I), focusing her work on improving understanding of key insurance issues across all industry stakeholders including media, consumers, insurers, producers and regulators.

As a national spokesperson for the property/casualty insurance industry, Ms. Worters is frequently quoted in leading publications including The Wall Street Journal, The New York Times, Financial Times, Los Angeles Times, USA Today, Washington Post and Forbes, among others, and appears regularly on television networks including ABC, CBS, NBC, CNBC, CNN and FOX.

Ms. Worters handles major strategic issues confronting the insurance industry. She serves as the insurance industry’s chief crisis communications officer, developing and implementing disaster communications plans and working with national media during such catastrophes as the COVID-19 pandemic, civil riots, hurricanes, wildfires and terrorism. She develops articles, thought leadership pieces, editorial content, product launches as well as business insurance campaigns.

Ms. Worters has worked to promote women’s financial literacy through women’s organizations including the National Coalition Against Domestic Violence and the National Network to End Domestic Violence. She served as a board member on the Allstate Foundation’s domestic violence program (formerly Purple Purse®) and helped develop two publications as part of Allstate’s Readiness Series, Creating Long-Term Financial Success and Financial Strategies for Immigrant and Refugee Women. She is currently a board member of the Northeast Region of the Insurance Industry Charitable Foundation, which helps communities and enriches lives by uniting the collective strengths of the insurance industry in providing grants, volunteer service and leadership.

Ms. Worters headed up the Community Outreach Program directed by former Vice President Al Gore, which resulted in her writing the industry publication, Empowering Communities.

Ms. Worters has authored articles that have appeared in numerous publications including Carrier Management, The Geneva Association, The John Liner Review, National Underwriter, Professional Agent magazine, Risk & Insurance Economics has contributed to the book NOLO’s Essential Guide to Buying Your First Home and has been a guest blogger for Equifax’s Finance and Small Business blogs. She also makes presentations and provides public relations counsel to industry associations and companies both nationally and internationally.

Prior to Triple-I, she worked for Scandinavian Airlines and Dean Witter Reynolds. She holds an M.A. in Communications from the New School and a B.A. in Journalism. She is a member of the Public Relations Society of America.