Covr launches digital platform for independent life insurance agents Covr Pro

Covr Financial Technologies has launched Covr Pro, a digital platform for independent insurance agents offering access to life, long-term care, linked-benefit, and disability insurance products.

Originally created for and trusted by 30,000 advisors at leading financial firms, this new offering will give independent financial advisors a simple, digital solution for life, long-term care, linked-benefit, and disability insurance.

Covr has completed its Series B fundraising round including new investor Stone Point Ventures, and strong existing investor participation from Sony Innovation Fund by IVG, Aflac Ventures, Allianz Life Ventures, Connecticut Innovations, Fairview Capital, Contour Venture Partners, Commerce Ventures and Tribeca Early Stage Partners.

Covr’s digital insurance technology is rapidly becoming the platform of choice for financial institutions and independent agents by offering a single digital insurance journey for multiple insurance carriers and product types.

Covr’s partners include some of the largest financial institutions, banks, and wealth management firms in the United States. Covr is the only embedded insurance platform that has both an advisor-facing and DTC platform on the same technology stack.

This offers Covr’s partners and their customers more options and the ability to transact business in a more efficient and customer friendly manner.

Whether a new or seasoned independent advisor, Covr Pro offers instant access to leading technology and comprehensive support that streamlines insurance transactions and improves client experiences

Ron Alexander, Covr President and Chief Innovation Officer

We’re thrilled that digital BGA solution is now available to more than 400,000 independent advisors in the U.S. to help grow their insurance businesses.

The platform offers a range of digital tools, the “most choices,” and real-time quotes. Covr Pro also offers Covr Assist, which allows agents and advisors to hand over applications to Covr’s team.

Subscribing to Covr Pro will cost individuals $9.99/mo or $99/yr, and there is also a $15/per-transaction processing fee.

Covr Pro, led by Scott Westfall, offers self-directed tools for real-time quotes from the top insurance carriers, 100-percent drop-ticket for all available products, and end-to-end support from Covr’s team of experts.

An innovative subscription model and state-of-the-art digital capabilities allow Covr to offer highly competitive commissions, making Covr Pro the choice for independent advisors who want to simplify their insurance practice. For those not focused on insurance, independent advisors can refer clients to Covr Assist for a full-service solution.

Our mission at Covr is to ensure that as many people and families as possible have access to the best life, LTC, linked-benefit and DI insurance products for their needs. Offering our best-in-class digital platform to independent advisors goes a long way in helping us achieve that goal.

Covr partners with financial services firms to provide life insurance solutions to their customers in an efficient, easy way that streamlines the process of selling and buying policies. Covr offers a choice of trusted life insurance products from leading insurance carriers, an easy way to compare rates, and the ability to provide coverage within minutes.

Through its digital insurance solutions, Covr helps financial institutions and independent advisors deliver a great experience under the brand their customers already trust.

by Peter Sonner