Pathwork, an AI-native distribution platform for life and health insurance, has raised $3.5mn in seed funding to accelerate adoption among brokers and carriers across the US.
The round was led by Costanoa, with participation from Logos Fund, American Family Ventures, Meridian Ventures, and several angel investors.
Founded in 2024, the company is rethinking how life and health policies are sold, placed, and retained by automating workflows that have barely changed in decades.
While US life and health insurance premiums exceed $1.1tn annually, distribution still relies on fragmented systems and outdated software.
Pathwork’s platform aims to streamline this process, enabling brokers and carriers to quote faster, reduce administrative back-and-forth, and deliver a more seamless customer experience.
CEO and co-founder Ian Levinsky said AI will redefine the entire distribution chain.
The last 20 years of digitization made insurance distribution more complex, not less. AI will reimagine everything from how the work gets done to the tools professionals rely on. Pathwork is shaping this future so the people behind every policy can focus back on creating impact and building trust.
Ian Levinsky, CEO and co-founder of Pathwork
The platform runs on predictive and generative AI through three products:
- Case Underwriter, which analyzes unstructured data to guide brokers through placement in minutes;
- Knowledge Assistant, an expert resource for underwriting rules and carrier guidelines;
- Pre-App Manager, which helps carriers triage incoming cases and determine eligibility.
Investors say the founders combine technical execution with industry depth, having previously scaled a 300-agent digital agency at EverQuote and led AI innovation in regulated markets at Litlingo.
Costanoa partner Mark Selcow described Pathwork as a company that could permanently change how the industry operates.
Since launch, Pathwork has processed more than 10,000 cases and supported retention of millions in commission revenue.
Over 50 carriers and brokerages, including Highland Capital Brokerage, National Guardian Life, AIMCOR, Hilb, LifeQuotes, NFP, and Merit Insurance, are already on the platform.
With fresh funding, Pathwork plans to expand its reach across the $160bn US life and health distribution market, scaling its technology to meet growing demand for faster, AI-driven insurance processes.
