Flow Specialty, a wholesale 3.0 specialty commercial brokerage, has introduced the industry’s first AI insurance broker.
This advancement allows Flow’s brokers to offload significant tasks to AI agents, freeing them to focus on higher-value work. It also expands access to expertise at scale, reshaping the specialty commercial insurance market.
Small and medium businesses across industries have long struggled to secure adequate coverage. Crafting commercial insurance policies requires broker expertise and time, but brokers are only paid when a quote is bound—typically one in four.
This structure drives traditional brokers to prioritize large enterprises with higher commissions, leaving smaller businesses exposed.
For far too long, the middle market segment of specialty business has been underserved for retail brokers. I have been in this industry for more than two decades and have observed an underperformance around the quality of service, attention to details, and ability to serve the client in a manner they deserve.
David Derigiotis, President of Brokerage and Head of Insurance
“The stumbling blocks for wholesalers have been thin margins, bandwidth issues, and inconsistency of expertise across teams. We have solved these problems by using AI to dramatically scale our human brokers abilities far beyond what has been previously possible,” said David Derigiotis.
Flow has built an AI ecosystem designed to function as top-tier assistants. Using GPT-4.0 Omni, these AI agents continuously learn from insurance materials, quotes, carrier risk appetites, communications, and decision points. They don’t just process data—they weigh trade-offs and considerations.
Flow’s AI-driven brokerage model enhances human expertise rather than replacing it. Its workflow engine allows AI models to cross-reference materials, adapt to broker interactions, and refine their performance.
These AI agents handle labor-intensive tasks such as risk appetite matching, quote comparisons, and review material preparation.
Brokers oversee and refine the AI-driven workflow, reducing manual effort while ensuring expertise is embedded in every transaction.
In commercial insurance, trust and relationships are essential, but scaling operations without compromising service is challenging. Brokers need to handle more work while maintaining reliability.
CEO and Founder Sivan Iram
“The solution is AI-driven wholesale brokerage with continuous availability. We are training AI to function as the best assistant possible,” said Sivan Iram. “Our vision is clear – to transform the wholesale brokerage experience. By harnessing AI alongside our deep industry knowledge, we aim to significantly enhance the responsiveness and quality of service, setting new standards in the insurance sector.”
Retail agents can enjoy simplified access to top markets and personalized service through a single contact point, eliminating traditional complexities and enhancing efficiency. Carriers benefit from tailored deal flow, higher engagement rates, and optimized distribution channels.
Flow Specialty, originally known as Capitola Insurance, secured $15.6 mn in Series A funding in April 2023, led by Munich Re Ventures.
In April 2024, the company rebranded to Flow Specialty, aiming to set new standards in the specialty wholesale insurance market. As of February 2025, no additional funding rounds have been publicly disclosed.
